Communication Strategies

Experience and creativity - we take our many years of experience in media, public relations and advertising and multiply them with creativity.

Analysis - we use our own software to analyze media and media content, so our communication strategy is built on solid foundations.

The story - we build our strategy on a precisely developed story that intertwines through media relations, digital media, and social networks. We subject the story to all forms of communication.

We realized strategic consultancy for Skype / NDG / PointPark Properties

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Ondřej Sobička

Story / Content Creation

The story - media brings interesting content to its audience through the story. With social networking, brands can now communicate with their audience directly as well. In either case, the audience expects a story, not just an advertising slogan.

Content - the key role of a PR agency is to help the client prepare content suitable for media or for direct communication with the target group. These are not abbreviated advertisements, but rather elaborations of a strategic story.

Form - we develop a story using text and audiovisual content.

Editorial - we have a creative editorial team, photographers, designers, and programmers.

Thanks to the story, we don't repeat what's already been said a thousand times. 

We're preparing content for Logitech / NDG / Lindt 

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Dagmar Klimtová

Media Relations

We create content useful for the media, and we also know how to deliver it to the media in an appropriate manner. 

Press Office - the creation and distribution of press releases and related communications. Emphasis is placed on timeliness, inclusiveness (story), and the clarity of the messages. We write authentically and understandably. 

Press Events - press conferences aren't always the most effective way of communicating with the media. We often prefer informal meetings with fewer journalists in the spirit of the story of a product or brand. 

A trusted source of information - we try to be useful to journalists, bringing them attractive content and responding quickly to their needs, thus saving them both time and money. We believe that this approach is the foundation of trust and correct relations with the media. 

We provide media relations services to Apple / Logitech / Olympus /

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Jasna Sýkorová

Digital Conversations

Websites - lively websites are the foundation of a brand's Internet presence. It's not only about designing and programming. The main thing is to fill them with content. This is our forte. 

Social media - the emergence of social networking allows brands to lead authentic conversations with thousands of individuals, potential customers, and ambassadors. 

Consulting - we help clients give their conversations a story presented in the correct mood. The internal structure and approach of the client often need to be modified so that the conversations are indeed authentic, transparent, and timely. 

Outsourcing - in places where the client does not have the sufficient capacity, we provide comprehensive management of social media profiles. 

Technical expertise - through our internal development team, we keep up with the latest trends in web development and social media. We program most social media applications ourselves, so we have them fully under control. 

We provide digital conversations for Logitech, Panasonic, Lindt, NDG, and Olympus 

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Dagmar Klimtová

Production

All you need - we understand "production" to mean providing everything you need to implement your communication strategy. 

  • Photos
  • Printed materials
  • Events
  • Gift items

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Dagmar Klimtová